The Team

The SDBM team comprise of volunteers from many sectors, ranging from the medical to the creative collaborating on a diverse range of campaigns.

Shabana Islam, Founder

Shabana Islam

Shabana Islam - SDBM Founder
A fashion designer, artist, and creative visionary who is a skin sufferer. The founder of SDBM.


Angela Michantzi, Creative Director / Trustee


Angela Michanitzi - Creative Director/Trustee
A creative director with a passion for typography, layout and digital media design.


Rukshana Hoque, Team support / Trustee

Rukshana Hoque

Rukshana Hoque - Team support/Trustee

Started her career in Marketing for the National Statistics Office.


Sandeep Kalsi, Team support / Trustee


Sandeep Kalsi - Team support/Trustee
comes from a science-based background having enjoyed a career in the pharmaceutical sector.


VJ Choolun, Creative Director Trustee


VJ Choolun - Creative Director/Trustee
A creative director with many years of experience in digital media, project management and helping to launch many new businesses and organisations.


Francois Taty, IT Specialist

Francois Taty

Francois Taty - IT Specialist

Francois is an English and French bilingual and an accomplished database developer with over twenty years experience on a variety of business focused applications.
He has been responsible for detailed database design, programming and subsequent technical support involving taking full responsibility for system delivery.


Gary Cook, Event Promoter & Search engine marketing

Gary Cook

Gary Cook - Event Promoter & Search engine marketing

Gary is an experienced event promoter. He has joined SKIN DEEP Behind the Mask to help the charity organise successful fundraising events.


Gitta Varachan, Web developer

Gitta Varachan

Gitta Varachan - Web developer

A creative person with a great passion for web design and development.

I was born and bought up in India, migrated to England in 2014. I have experience in designing and developing websites and also worked as a teacher for a non-profit organisation.


Holly Kelseym, Fashion Administrator

Holly Kelsey

Holly Kelsey - Fashion Administrator

Holly Kelsey is a gap year student who will start a degree course in fashion styling in September 2016. She has worked on events in the fashion industry, including London Fashion Week and Hairdressers Journal Awards. She has also had experience of working in a press office and a design studio.


Jade Smith, Fashion designer

Jade Smith

Jade Smith - Fashion designer

I am delighted to be working on the fashion design team at SKIN DEEP Behind the Mask. I’m currently in my second year studying bespoke tailoring. I’m looking forward to putting my skills to use for wonderful and inspiring events & shows.


Jenny Lau, Marketing & communications

Jenny Lau

Jenny Lau - Marketing & communications

Jenny works in the healthcare industry and gained her BSc and MSc degrees from the University of London and a professional Marketing qualification from the CIM.


Kimberly Kriss, Journalist / Writer

Kimberly Kriss

Kimberly Kriss - Journalist/writer

Kimberly Kriss is a natural leader, a brand building expert, strategic communications specialist, and marketer, who has successfully led change across organisations on a global scale. She has driven the direction of some of the world’s leading brands.


Kofi Dwinfour, Manager

Kofi Dwinfour

Kofi Dwinfour - SDBM Manager

Kofi has more than 15 years marketing experience at senior levels with particular expertise in digital media. He has a background working in television, publishing and education. Kofi holds an MBA from London Guildhall University, and a BSc. (Econ) degree from the London School of Economics and Political Science (LSE).


Marta Cernovskaja, Fashion Designer

marta cernovskaja

Marta Cernovskaja - Fashion Designer

Marta is Siberian who grew up in Lithuania. She has been in the UK for the past 11 years during which she has fallen in love with Brighton and London. She studied art and design for over 10 years. She started drawing from a young age.

At school, Marta hated wearing the same things as others, so she always tried to create her own fashion look with a new style each day. Many of the students didn’t understand what she was doing, but Marta loved standing out. She graduated from Brighton with textile degree and is a founder of a sustainable fashion label Lemuel MC.


Rachel Scarrott, Videographer

rachel scarrott

Rachel Scarrott - Videographer

I am a documentary producer/director with 17 years TV experience. I have made science, history, observational and arts documentaries for all the major UK and US channels.


Shadia Daho, PR

Shadia Daho

Shadia Daho - PR

Working with large business like Bank of America, Ernst & Young to youth and community projects, she offers advice on business management, start up and offers her services for PR, Marketing....


SDBM How we Help
SDBM Share Your Story

Q: Could you donate studio/office
space to SDBM?

SDBM currently runs as a virtual network of volunteers.
We all work remotely and collaborate on campaigns and events.
SDBM have a core team that are supported by over thirty extra
volunteers, (and growing).

SDBM always need volunteers, but right now, the core team are
currently in need of a 'studio/office' space in South London to use
as a communal work place.

If you are in a position to donate studio/office space to SDBM
(for any period of time) then please do get in touch, and
thank you for your consideration.



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The prevalence of skin disease exceeds that of obesity, hypertension, or cancer. Despite skin being the largest organ of the human body, dermatological research remains one of the most under funded areas of medicine. In a world where society has an increasing preoccupation with image and it’s importance to every aspect of a person’s life, sufferers of skin diseases are feeling and being more marginalised and isolated than ever.

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